I had an e-mail exchange with fellow solopreneur Stephen Lahey this week about a very cool form he has developed (see: here). This several-page analytical tool is to help other people figure out who their best clients are (and why).
I looked it over, liked it, and then made the remark that I wonder how many people will actually go through the process on their own (some definitely will). I’m a very analytical guy, but I find that many people don’t operate that way and might find a do-it-yourself-process to be unfruitful for them. Alternatives:
– I’ve done a lot of one-on-one brainstorming with individuals, and that typically works well, because of the scheduled focus, and the 3rd-party perspective to help guide the journey.
– I’ve also experienced small group facilitated discussion (say, 4-8 people) which can be really helpful at times for gaining multiple angles on a problem.
– Leading a large group exercise from a stage is perhaps less fruitful – maybe you can move such a group toward a single insight or conclusion, but any more than that is probably impossible. Or not – what’s your experience??
Obviously, we’re not all the same, and that has piqued my curiosity this morning.
What’s your most productive figure-it-out style when you’re trying to get to 30,000-foot thinking? Please share with the rest of us in the comments.
By the way, when trying to figure out strategic business direction, here’s one thing I’ve found to be universally true – when you’ve done a mind dump of what you’ve done and want to do, the answer is almost always there in the puzzle pieces on the table. Usually, there’s something you’ve accomplished in the past that actually is the key piece; OR a creative combination of 2-3 pieces (put together in a new way) yields a greater-than-the-sum-of-its-parts new direction. True?