I am a big advocate for defining direction and strategy in business. We need to be pro-active to set the business compass, and program the GPS. But…sometimes it has to go in reverse. The business (customers and the marketplace and circumstances) may just override all your intentions and define your direction and strategy for you. Or, at least, refine […]
Chaos and Clarity – and Airline Meltdowns
August 12, 2016 By Leave a Comment
What does the recent Delta Airlines computer meltdown have to do with my consulting work? Nothing. But, curiously….everything. Let me explain. Delta – and other major airlines – rely on aging and complex computer systems (hardware and software) that have been built up over the years with varieties of parts and pieces. It’s what […]
What is Your Company’s Big-Picture Goal?
January 6, 2016 By Leave a Comment
I am blogging about 20 Clarity Questions that we need to answer in order to set our business focus and direction. When we can answer these questions, we’re well on your way to a very clear strategy and message. Let’s consider together the vital question of purpose, and how that will shape the future direction of the company. Clarity Question […]
What Are Your Company Strengths?
November 11, 2015 By 1 Comment
This is #1 of 20 Questions to Clarity You can’t grow and market your business without focus. A clear strategic direction, with a well-defined sweet spot in the marketplace, is critical to success. Many companies – not just start-ups, but also established outfits – flounder at this point. Trying to sell without clarity is like […]
How To Say “No” in Business
August 10, 2015 By 1 Comment
This weekend, I received an encouraging newsletter from my friend and fellow solopreneur Stephen Lahey. He said “No” (and I hadn’t even asked him a question!) Here’s what Steve wrote: What Steve is doing is practicing businesss clarity – by having a very clear understanding of what the “Yes” of his business is, he has the […]
I Want to Work for You. Maybe.
November 6, 2014 By Leave a Comment
If you’re in the 1% of companies that need exactly what I have to offer as a small-business clarity advisor, I want to work for you. If you’re in the 99% that don’t – well, maybe you know someone in the 1%? Please read on… What businesses are in the 1%? Many or all of the following […]
