I spent most of this past week in Scottsdale at a major industry conference for Life Sciences Trainers and Educators (LTEN) – much of my consulting and network-buildingĀ over the last 2 decades has focused on that community. (quick hint about Arizona: when it’s over 100 degrees out, that’s probably not the time or place to […]
The Clarity of Convince and Convert
Jay Baer and his crew over at Convince and Convert have unveiled a newly-redesigned website, and I have to commend them on one thing in particular. One thing that’s missing in so much on-line promotion. Clarity. So few websites (you can swap in the word “marketing materials”) get right to the point and explain […]
The Cornerstone of Success: Youtility
Let me begin this review of Jay Baer‘s recently-released business book “Youtility” by stating that the core message – the best way to succeed in business is to actually be helpful – is hardly novel or original. It’s just rarely practiced – which makes this a very important volume for anyone seeking to launch or […]