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Steve Woodruff

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Two Simple Ways to be a Better Communicator This Week

July 20, 2015 By Steve Woodruff 3 Comments

You can get your point across much better – with co-workers, clients, and family members – by making two simple adjustments to how you speak this week. Just begin using these 2 phrases (below) and you’ll avoid a host of misunderstandings. Are you ready? 1. “Tell me about that.” Often, in our live communications, we’re so […]

Don’t Forget to Speak Human

May 22, 2014 By Steve Woodruff Leave a Comment

When was the last time an algorithm bought something from you? Your customers, and mine, are human beings. Ultimately what we do and write and share on social/digital platforms has a final aim – real people. Not formulas. It is easy to get all caught up with the automation and reach elements of social and […]

You Can Be Replaced. Or Not.

February 17, 2014 By Steve Woodruff Leave a Comment

  A couple of weeks back, my friend Chris Brogan expressed some surprise at how many in his network were NOT aware that he was now publishing an on-line magazine (Owner). To be honest, I wasn’t surprised at all. Here’s why: Chris has occupied a space in the minds of his audience as – like […]

What’s Your Metadata?

August 5, 2013 By Steve Woodruff Leave a Comment

The word “metadata” (which means, in simple terms, information about information) has been in the news lately, thanks to the NSA electronically gathering metadata about supposedly-private communications. Let’s say you placed a phone call to a friend, and talked for 5 minutes. Some of the metadata, in this case, would consist of the time and […]

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